Microsoft did something bold recently. They tried to bring an all-digital experience to gamers of the 21st century using Xbox One. Microsoft’s intent was to allow users to share games with their friends and family without leaving the couch. In order to do this, Microsoft mandated that all consoles be checked for internet connectivity in order to validate that people were not “copying” games for more than ten people. In addition, Microsoft said that using the Kinect camera would be requirement.
The gaming community was outraged, viewing this news as a paranoid move by Big Brother . The overall benefit of an all-digital system, ignored by the gaming community, is a new ease of use in buying and sharing games. Not to mention the brilliant idea of having every game you’ve ever purchased on your system. Due to very edgy ads by Sony, Microsoft’s main rival, Microsoft had to revise the way the Xbox One functions.
The Kinect sensor is now optional, game sharing is cancelled (due to this, games aren’t used strictly on one Xbox) and the internet connectivity does not have to be checked.
Thanks to Sony’s highly competitive ads, Microsoft took back the majority of their initial plan. Sony single-handedly destroyed a revolutionary marketing model for the game industry.
Microsoft has, in recent years, changed a great deal by making all of their hardware work universally and began making computing quite simple. The marketing model for all-digital gaming would surpass the competition. It’s just unfortunate that the public didn’t see the idea come to fruition.
The Xbox One will be available in Nov. and cost $499. The system comes with a console, power accessories, wireless controller, Kinect sensor and a 4K capable HDMI cable.