Tag Archives: Mark Zuckerberg

Breached! Nearly 50 Million Facebook Accounts Affected

Another day, another set of Facebook accounts that have been breached.

facebook

It has not been a good year for Mark Zuckerberg or for his creation. Friday was no exception as Facebook announced that as many as 50 million accounts were breached in an attack on one of the most popular social media sites.

The breach was discovered by Facebook earlier this week and since then has been patched. This patch was to stop attackers from taking over any user accounts.

The attackers were able find an area of code that was vulnerable to an attack. This impacted the “View As” feature, which allows users to compare their profile to another person’s profile. This allowed for the attackers to steal access tokens and use them to take over user accounts.

Those tokens are more or less a key that allows for users to stay logged in to their accounts, which is very beneficial so they do not have to login every time to use their account. This is unlike MyRU accounts, which require you to login every time you use them.

After the breach was found, Facebook shut down the access keys of over 90 million users, which included the 50 million users that were breached and another 40 million that were subjected to “View As” searches within the past year. Guy Rosen, the vice president of product management, made that announcement to USA Today.

All of those users will have to log back in, but according to Facebook, there is no need for anyone to worry about changing their passwords.

Zuckerberg said in a conference call to reporters, “We are taking it really seriously.” Zuckerberg also went on to say, “I am glad we found this, but it definitely is an issue that this happened in the first place.”

This incident for Facebook is another chapter to a year that they would want to forget since they have to deal with the aftermath of the Cambridge Analytica scandal and the supposed Russian meddling campaign in the 2016 elections.

New “Reactions” to Facebook

Some of us spend countless hours on Facebook while simply scrolling through our timelines. We stop to read posts, shared witty articles, and even leave a “like” or comment on statuses.

The future of Facebook is nigh folks, and it’s looking more enchanting than ever.

Facebook's new Reactions. Graphic from adweek.com
Facebook’s new Reactions. Graphic from adweek.com

Facebook will soon be releasing a new way to connect with friends’ posts and statuses, called Reactions. Soon users will be able to be “angry” and “sad”, or shout “yay” or “wow” — you’ll even be able to finally “love” a comment, photo or video posted on the social media giant.

The social media site is hoping these additional Reactions will boost the amount of time spent on Facebook, and more people will share their thoughts more at regular intervals during the day.

Facebook began testing the wide range of new expressions last October in Chile, the Philippines, Portugal, Ireland, Spain, Japan and Colombia.

Facebook will soon roll out a wider range of reactions to posted items than “like.”

Soon its users will be able to be “angry” and “sad,” or shout “yay” or “wow” — or simply “love” a comment, photo or video posted on the social media site.

On Wednesday January 31, Facebook CEO Mark Zuckerberg, our lord and creator, said ”We want people to be able to share all of the things that are meaningful to them, not just the things that are happy and that people are going to like when they see it”. He added that the release of the new expressions will come “pretty soon.”

Additionally on Wednesday, Facebook released its earnings report. The company reported that during the last three months of 2015, Facebook brought in $5.8 billion — a growth of 52%. Making $1.6 billion in profit — an increase of 123% from 2014.

Facebook is now making more money off it’s users than ever before. There are now 1.59 billion people who use the site each month. Facebook makes more than $13 per user, a 50% increase from the $9 they made per person in 2014.

Other changes made to the site, like live video and collages, more tailored notifications, the ability to hide your exs and a more powerful search tool, keep people on the site for longer, and allows Facebook to learn more about its users — using advertising to target people much more effectively.

Facebook may be making more money off of us, but they are giving much more back to us in return. The new Reactions added to the site will generate so much more money, and may mean a huge increase in Facebook’s earnings report of 2016.